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Analytics

Actionable insights for substantial ROI.

How accurate do you think your ‘gut’ is? We all make decisions based on a ‘feeling’ or an ‘instinct’…but how reliable is this as a decision-making method? When it comes to making choices that directly impact your senior living community’s sales funnel, marketing budget, and (ultimately) occupancy it’s best to have some cold, hard data to back up that ‘gut’.

Marketing Analytics is simply measuring and analyzing performance to optimize your return on investment. Done correctly, it can provide an extremely valuable view into your marketing efforts and add clarity to your decision-making process.

Gone are the days when you couldn’t really determine where your lead came from. When it comes to digital marketing, your online presence, and even down to the direct mail you send, SeniorVu helps you leverage your marketing dollars by isolating the source of every lead and tracking their journey to your community’s front door. We help you gather the information you need to target your ideal prospects and create a solid marketing strategy that will deliver consistent results and a truly optimized sales funnel.

It’s all available in the SeniorVu platform and your Client Services Manager is with you every step of the way to help translate all that data into actionable metrics.

End-to-End Funnel Visibility

Track your leads from inquiry to move-in

Custom Dashboards

Visualize your data to match your business goals

Real-time Analytics

Log-in and see real leads in real time.

Lead Activity History

From emails to phone calls see and set tasks based on your leads activity and preference.

Take out the guess work with constant tracking and actionable insights from all angles of your marketing efforts. Compile lead source data for visibility into your sales funnel and know what is working or not – to increase occupancy.

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...outstanding job managing our digital campaigns...