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JAN 2016 LEAD SOURCE PERFORMANCE

It seems a lot of people are gearing up for a housing-related purchase. Just look at the Lead Source Report! Everyone had open rates in the double digits…and some had open rates higher than 50 percent! Our thoughts? Now that…

Is A Realtor® Relationship Program What You Need In 2016?

Illustration provided by SoftVu Ah, January. Named after Janus, the Roman god of beginnings and transitions. The term originates from the Latin word for door—ianua—presumably because January is the “doorway” to the new year. And what better time than the…

DEC 2015 LEAD SOURCE PERFORMANCE

As 2015 wrapped up, open rates stayed fairly consistent across the board, and overall click-through rates trended slightly downward (except for Costco, which leapt from 19 percent to 27 percent). Considering all rates had increased the month before, we’re pretty…

DEC 2015 MORTGAGE WEBSITE RANKINGS

In partnership with Compete.com, SoftVu has compiled the rankings of the top mortgage companies based on the number of unique visitors to their website domains. The power to change them is in your hands. The end of the year didn’t…

Can We Get Personal?

There was a time not that long ago, when “personal” was not considered “professional.” Those were the days when the most personal a company would get would be to add the marital status and favorite hobbies to the end of…

MERRY CHRISTMAS 2015

As we celebrate the season of giving, we wish you and your loved ones a holiday filled with fun, happiness, and laughter! For over two decades, Operation Breakthrough, with support from the community, has provided Christmas gifts and holiday meals…

2015 HOLIDAY BELL RINGING

To b”ring” in the holiday spirit VuCrew members Kathleen Hoang, Patty Porter, and Dani Quick spent their evening bell ringing for the Salvation Army at a nearby Overland Park business! They bundled up with gloved and festive attire, played holiday…

Database Marketing, SoftVu Style

Illustration provided by SoftVu SoftVu is excited to be offering a new database marketing service to help clients convert more leads into business. To give you more information on how our service is unique, we sat down with Tim, our…

OCT 2015 MORTGAGE WEBSITE RANKINGS

In partnership with Compete.com, SoftVu has compiled the rankings of the top mortgage companies based on the number of unique visitors to their website domains. The power to change them is in your hands. Some companies have a lot to…

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