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Families Still Look for Senior Living in the Pandemic

There is no rest for the weary, right?  In the midst of a Coronavirus pandemic sales and marketing teams can’t stop. It doesn’t take a genius to predict occupancy and staffing gaps created from COVID-19. 

While you’re doing everything possible to keep it all together inside your community, we are brainstorming every day at SeniorVu on new ways to support you, your teams and your Communities.  Here are 8 ways we’ve come up with. Let us know what we’re missing!

There is no rest for the weary, right?  In the midst of a Coronavirus pandemic sales and marketing teams can’t stop. It doesn’t take a genius to predict occupancy and staffing gaps created from COVID-19.

There is no rest for the weary, right?  In the midst of a Coronavirus pandemic sales and marketing teams can’t stop. It doesn’t take a genius to predict occupancy and staffing gaps created from COVID-19. 

While you’re doing everything possible to keep it all together inside your community, we are brainstorming every day at SeniorVu on new ways to support you, your teams and your Communities.  Here are 8 ways we’ve come up with. Let us know what we’re missing!

24X7 Crisis Phone Support

The telephone has never been a more valuable tool.  For most of your residents, and their families, it’s the best line of communication while we shelter-in-place.  Call volume for many of our client communities has spiked 200-300% (including all kinds of hours overnight) which is why they called on SeniorVu to provide additional phone support.  

Contact Center Inbound Support

Our highly skilled team of Family Advocates (your “Virtual Assistants”) handle all inbound inquiries on behalf of your communities if you desire and triage the calls. This keeps your staff focused on the front lines.  If a family member calls, we will field questions based on their needs and your guidance.  If it’s a prospect, we can nurture and qualify them and schedule a virtual tour if appropriate.  SeniorVu will help you reduce a potential gap in your sales cycle.

Contact Center Outbound Support

Family Advocates are making outbound calls with our client community’s prospect list offering a calm, positive voice in the midst of this pandemic. They reassure families that senior living is still a safe option. They communicate how your community is handling CDC protocol. They make it clear that you are ready for them now or when the stay-at-home orders have lifted.

8 Media Training Tips to Learn Before COVID-19 Puts Your Community on the News

State and county health departments are now publicly reporting communities where Coronavirus has hit hard.  Before you have to face the media give yourself 30 minutes…or even 15 minutes to listen through Tip #2, which is the most important one. 

Case Study: Filling the Staffing Gap

Who has time to filter through applications and arrange interviews?  We do.  That falls right in our wheelhouse.  Don’t take our word for it, see results in this case study conducted over a 6- month span with a company of 60+ communities. 

How to Market Senior Living in the Midst of Pandemic

For sales and marketing teams struggling to work through technology challenges from home, Morgan Lamphere from Greenbrier Development graciously shares her sales team’s best practices for connecting with future residents as they shelter in place.

Why You Just Have to Laugh Sometimes

Well, of course this isn’t a laughing matter but maintaining a sense of humor in difficult times like a world health crisis is not only a great stress reliever it’s down-right medicinal.  When your team is at their wits end, send them this link to hear how people living and working through extremely difficult experiences used humor to cope.

How to Keep Social Distancing When You’re Really Tired of It

You’re probably too busy to notice the protests popping up across the country.  Some people are “done” with the stay-at-home orders and want to get back to work. Others are just getting lax about social distancing, wearing masks and think this pandemic is a hoax. Obviously, they haven’t been in your shoes!  This article is a word of encouragement.

Hang in there, friends and remember, we WILL get through this pandemic.  Let SeniorVu help your team stay sales-ready so you can recover faster.  Stay well.


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