For the Greater Good

Work to Live & Live to Serve for the Greater Good. 

Our Mission

Our team members are diverse.  They come from all walks of life, all age groups and various ethnicities. Each brings their personal purpose and passion to the SeniorVu team. 

Need For Change

In 2020, SeniorVu made a commitment to be part of a solution to racial injustice by forming our Need For Change team.  Read our public statement below. We will continue to add new resources aimed at education and understanding of the racial injustice that continues in our country. 

Read our statement

TV & Film:

13th (Ava DuVernay – Netflix)

Dear White People (Justin Simien – Netflix)

Fruitvale Station (Ryan Coogler)

If Beale Street Could Talk (Barry Jenkins – Hulu)

Selma (Ava Duvernay)


The New Jim Crow – Michelle Alexander

This Book is Anti-Racist – Tiffany Jewell

White Fragility – Robin DiAngelo, Michael Eric Dyson

How to Be and Antiracist – Ibram X. Kendi

Between The World and Me – Ta-Nehisi Coates


When SeniorVu was founded in 2015, its team members created a volunteer team to help at various non-profit organizations each month. Here are some of the organizations we currently work with or have worked with in the past:

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“If the society today allows wrongs to go unchallenged, the impression is created that those wrongs have the approval of the majority.” ~ Barbara Jordan

It is impossible to properly express the outrage, the anguish, and the sadness that is felt in our hearts and throughout our country. While silence is a choice, it’s not an acceptable one.  Now more than ever, we must dial-up empathy and action.

SeniorVu stands in solidarity with our Black colleagues, client partners, caregivers, friends, and greater society to affirm – loudly and unequivocally – that Black lives matter.  We are horrified by the murder of George Floyd by police officers in Minneapolis, and the unjust deaths and treatment of far too many others because of the color of their skin.  The murder of Ahmaud Arbery by two civilians in Brunswick, Georgia; the murder of Breonna Taylor by police officers in Louisville, Kentucky; and the racially charged harassment of Christian Cooper by an individual in Central Park in Manhattan are at the forefront of public consciousness. They are reminders of the deeply rooted systemic inequality and bias that marginalized groups face every day.

As a company and as individuals, we must listen. We must learn. We must make change together. This is an opportunity for us to renew our commitment to Diversity, Equity and Inclusion (DEI).  SeniorVu will turn our grief, pain and anger into action by creating a plan to support efforts for change in our local community, use our voice to start a dialogue in the senior living industry, and provide educational opportunities for our team members on equity and allyship.

On our SeniorVu office wall is our mantra: Work to Live and Live to Serve for the Greater Good.  Diversity, Equity and Inclusion are all for the Greater Good, but we realize that a wall with words is not enough.  We must speak out and show up. Black Lives Matter.

The SeniorVu Team

Happy Holidays

Answering inquiries for your community is what our Family Advocate Managers (FAM team) love doing, even on most holidays. Thanksgiving and Christmas Day are the only two days we close up shop. We believe all of our team members deserve time with their families. By the next morning, FAM is right back at it to follow up on any inquiries that may have come in the day before.

What about all those other holidays? Rest assured SeniorVu has your time zone covered from 9:00 a.m. to 4:00 p.m. on each of the following holidays:

Black Friday
Christmas Eve
New Year’s Eve & Day
Martin Luther King Day
President’s Day

Memorial Day
Independence Day
Labor Day
Veteran’s Day

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