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Marketing to Families in this New Virtual World

Chances are there are three big questions that keep you up at night:

“Are we doing everything possible to keep residents away from COVID-19?”

“What will business be like on the other side of the stay-at-home order?”  

“Can we fill our job openings with the top applicants?”

Most senior living companies are experts at controlling infectious disease, so you’ve likely got that covered. It’s parts two and three that few have time to even think about, yet families still need care for their loved ones and you still want them moving into your community.

Since days before the nation was ordered to stay home, SeniorVu expanded our services to serve senior living client communities with 24 Hour Crisis Line Phone Support. We’ve been able to decrease the burden on receptionists and concierge, allowing them to support their associates with more resident care while keeping families informed and comforted

Chances are there are three big questions that keep you up at night:

“Are we doing everything possible to keep residents away from COVID-19?”

“What will business be like on the other side of the stay-at-home order?”  

“Can we fill our job openings with the top applicants?”

Most senior living companies are experts at controlling infectious disease, so you’ve likely got that covered. It’s parts two and three that few have time to even think about, yet families still need care for their loved ones and you still want them moving into your community.

Since days before the nation was ordered to stay home, SeniorVu expanded our services to serve senior living client communities with 24 Hour Crisis Line Phone Support. We’ve been able to decrease the burden on receptionists and concierge, allowing them to support their associates with more resident care while keeping families informed and comforted

Call volume spiked by 200-300% as families were looking for new information and applicants were inquiring about job openings.

SeniorVu’s “Virtual Assistant” approach to service takes the burden off your team.  We are an extension of your sales team and have the same ability to triage calls, escalating only the valid opportunities and scheduling a tour. We also connect with applicants when they submit a form on our website to schedule interviews when appropriate. These two services gives your team 10-15 more hours each month to focus on only the hottest prospects, top applicants and other outreach activities.

These “Virtual Assistants” can work your prospect list, too. We reach out to those previous inquiries that appear to have gone dormant to see how they’re doing, reinforcing your love and care for these families and your potential future residents.  SeniorVu executes these calls with transparency and accountability which are typically unachievable at the community. We ensure that every lead is worked, and nothing slips through the cracks.

Let us help you. Let our “Virtual Assistants” make sure you connect with the best applicants before they find a position at another community.  Let our “Virtual Assistants” make sure that when this pandemic is over, and your doors open again there are new residents ready to move in.  Let our “Virtual Assistants” provide you with the support you need so that your focus stays on the most important thing of all – keeping your residents healthy and virus-free.

Stay Informed!

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