It was 20 years ago when the first online reviews popped onto the internet. If you’re old enough to remember, there were only three sites back then known for reviews to help with reputation management: Epinions, rateitall.com and deja.com. Yelp came along in 2004, and just last year, in 2018, review directories for medical professionals fired up. Vitals.com and Healthgrades.com combined have almost 12 million monthly visitors!
Reputation Management in the Senior Living Industry
Everyone wants to hear another opinion before spending their money or trusting a product. In fact, 84% of Americans say they look at reviews before they buy, and that includes reviews for Senior Living. Reputation management is a growing concern in the senior living industry.
Listening to what others have to say about your community is important because sometimes “we don’t know, what we don’t know.” Asking potential prospects specific questions related to their community tour provides valuable information – good and bad. It lets you know what outsiders perceive when they walk through your doors, down your halls and into your dining room.
Automated Post Tour Survey
SeniorVu believes in the power of information. They can’t align the needs of their clients with the services they provide if they don’t know what clients think about them. The same is true in senior living which is why SeniorVu created the automated post tour survey. As soon as a tour is complete at a client’s community, SeniorVu automatically sends that prospect a survey so the community can learn from them.
If you would like to learn how to include a post tour survey at your community, contact SeniorVu today.