Whenever shoppers consider a new purchase, they now have the luxury of checking out the online reviews. The number of stars a product receives isn’t all they’re looking for. Often consumers want to know more about the product they’re considering.…
This is a great topic as I just checked on the progression of Hurricane Dorian, a dangerous Atlantic hurricane projected to hit land somewhere on the eastern coast the middle of this week. We are fortunate to live inland, but…
Are you searching for senior living digital marketing tools? We’ve compiled a list of the 5 tools every digital marketer in senior living should be using. (more…)
You’ve heard the saying, you have only one chance to make a good first impression. Right? We all know that many companies fail at this – big time! And it’s definitely true for senior living. Here’s how your senior living marketing can…
Optimize for Mobile to Improve Website Conversions When building a website from concept to launch it’s critical to consider how users will engage from their device, specifically keeping the mobile experience top of mind. Not only has Google been clear…
Jim and his sweet, insured ride! A major legal obligation we have to our fellow Americans is that we have automobile insurance coverage. Should an accident happen where we are responsible, we’re required to make things right with the…
We could all take a cue from my buddy Bill. He’s a great fisherman and finds the streams at Bennett Springs, Missouri to be a great place to slow down life. Ok, the holidays are past, winter is slowly fading…
Celebrating a caregiver for their daily commitment to care of another. Caregiving can be tougher than tough, more demanding than raising triplets, deeply depressing, severely stressful, and can wear one down to a crawl. However, it can be totally…
Let’s pretend for a moment that you are the owner of a beautiful garden. In order to keep it happy and healthy, it needs to be watered. Fortunately, there’s a huge pond on the other side of your property. Unfortunately,…
A beautiful cruise ship ready to push off for another fun adventure! Many seniors have found that cruising is a “right” vacation for them. We all know that vacations can be stressful; and for cruising these are usually at the…