Five of the best Senior Living communities across the country strategically changed their lead management strategies for 6-months to improve their occupancy. The entire process was tracked, data collected and analyzed, and the results are compelling. What kind of results? One change by one provider generated $2.5M in an additional annual revenue. Another community used a different strategy and added 16 new move-ins and bumped its annual revenue by $600,000. Others cut their cost per move-in by half. Another increased their tours 2.5 times and move-ins 2.4 times.